Conclusion

With that, we’ve given you all the tools to start your journey into marketing. We hope you’ve enjoyed the story we’ve sold you ( the art of inception metaphor )  and our goal is that you found the content both memorable and compelling enough to share with your friends. This syllabus, however, is only the beginning. We recommend that as you move forward in your journey you focus on authentic and vulnerable storytelling, diving deep and understanding emotions and emotional intelligence, paying attention and utilizing the new and rapidly evolving tools to distribute your message, and last but not least always paying attention to where your customers attention actually is at the moment because it’s always changing. We welcome you to the world of marketing and hope to see you again soon.